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Internal Rate of Return and the Cultural Divide of Cash Flows

By Reid Holloway

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BLURRING THE SHOPPING LINES

I’m probably dating myself by engaging in this perception after the fact, but I really miss the independent bakeries, dairies, butcher shops, and the individuality each one represented.

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Barbra's Column

 

Safety First

By Barbra Alexander

‘We’re only doing this for Your Safety,’ is a phrase that has been bandied about for the last few years in answer to every single bit of annoying trivia and senseless conversations we’ve had to tolerate regardless of whom we’re talking to - airlines, bankers, credit card companies, hotels or the local grocery store. Personally I’m surprised that we don’t yet have safety harnesses in elevators rising above four stories.

I don’t know about anyone else, but I’ve reached the point where I’d rather not be quite so safe. I’m willing to have an actual adventure in lieu of spending hours of my time re-identifying myself to a bank I’ve been doing business with for a decade and a half. I’m amazed that we don’t have to wear helmets, or show proof of insurance while using public restrooms, just in case someone of less than stellar repute happens to be crawling through the air vents above, causing something to fall on our heads.

I know that you’re thinking this might be a little far-fetched on my part, but stay with me here for just a minute. I’ve just recently discovered that in buying something as innocuous as a new toaster we could actually be living life on the edge.

As you know all appliances come with instruction manuals of sorts which by and large we ignore. I mean after all, how many instructions do you need for a new microwave oven, coffeemaker or standup mixer? Unless you’re trying to program the clock – the rest is probably self-explanatory. You plug it in and start using it. We’ve all laughed about the instruction suggesting we don’t take a brand-new hairdryer into the shower with us. My new toaster though got my attention.

It’s very avant-garde and looks a little like ‘Robo-Toast’ or an old-fashioned radio, with enough knobs, buttons and levers on the front to reprogram satellites. It doesn’t speak or wander around the kitchen but was accompanied by a glitzy, four-color, eight page instruction booklet which on opening revealed “Important Safeguards” as the first heading.

There are a total of 16 instructions listed. Here are just a few:

Read all the instructions. (Does anyone you know read only the even numbered instructions?)

Close supervision is necessary when appliance is used near children. (Hopefully you don’t live across the street from a school- this could be time consuming.)

The use of accessory attachments is not recommended by manufacturer. (What exactly would you attach? Perhaps a toaster-oven if it needs a buddy or the dishwasher – just to keep things tidy.)

Do not place toaster on a hot gas or electric burner or in a heated oven. (I agree. Preheating your toaster almost never works.)

Metal foil packages or utensils must not be inserted in the toaster as they may involve a risk of fire or electric shock. (Why would you ever want to toast a foil package or utensil?)

Do not operate after the appliance has been dropped, has malfunctioned, or is not operating properly. (In other words, if it’s broken don’t use it. We’d probably figure it out if bread wasn’t toasting.)

Do not use this toaster for other than intended use. (What exactly do they have in mind? It wouldn’t make a good surfboard and you’re not supposed to use it in water; perhaps roller-skates but then you’ll have to buy two.)

A fire may occur if the toaster is covered with or touching flammable materials such as curtains, draperies or walls when in operation. (Exactly what kind of operations do my walls engage in? What do they look like while engaging? With whom do they engage? What does all this really mean?)

Could someone please explain why it would be necessary to have any of the above in an instruction manual for a toaster? But then we know why, don’t we? We know for instance that we live in a very litigious society and that at some juncture each of the absurdities listed above have found their way into yet another frivolous lawsuit.

Perhaps this is a good time to look at the immense costs involved, to a manufacturer, of printing eight pages, in four colors, hoping we’ll read them and not hurt ourselves doing something as stupid as trying to toast foil or putting the toaster in a pre-heated oven.

But the people who do these things aren’t going to read an instruction booklet, they won’t even think about the ramifications of their activities and don’t care about the cost. They will always hold the manufacturer responsible for their own inadequate abilities to connect the dots of action vs. result. They will find a lawyer willing to take the case to court and a jury of their ‘peers’ willing to offer them a hefty monetary reward, thereby creating the incentive to go out and do it all over again.

Barbra's Column Archives



Virtual Tourism

Lawsuits & Leftovers

Heavenly Humor

Multi-Tasking

Who You Gonna Call?

The Price of Common Sense

Dogs on Drugs

Take America Back

Insurance Games

You Don't Have to be in Rome

The Drug Circus

The Price of Advice

Safety First

Naturally Healthy

Surprise-They Can't Read!

How Far is Enough?

Pirates of Banking

Insurance Games

Fight Traffic Tickets and Win

Road or Monitor, What are you watching?




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